SACHAJUAN is driven by the beauty of simplicity. With the increasing complexity of haircare brands the Hairstylists behind SACHAJUAN aimed to make things easier. Working with Swedish scientists since the early 2000's, SACHAJUAN was crafted with only the ingredients needed for optimal performance: nothing more, nothing less.
The SACHAJUAN range was inspired by the ideas about how hair should look, feel and move, combined with the perspective on the industry and a desire to make hair care easy and understandable for stylists and clients.
The salon environment is still the center of product development, where SACHAJUAN products are not only created, but used infinitely after. SACHAJUAN only create products that perform perfectly for daily professional results. Today this development is guided by the sage experience of Creative Director Sacha Mitic in Sweden.