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Why Kerastase Chroma Absolu Is the Best Range for Coloured Hair

Why Kerastase Chroma Absolu Is the Best Range for Coloured Hair

Colouring your hair can be a fun way to change up your style and express yourself but maintaining colour-treated hair can be challenging. Without the proper maintenance, coloured hair can become dull and lifeless, so it’s important to invest in products specifically designed for coloured hair to keep your locks looking shiny, healthy, and fabulous. The great news is that Kerastase recently launched an entire haircare range dedicated to coloured hair – Chroma Absolu – which consists of 7 products that you can use to treat your coloured hair from the comfort of your own home.

We’ve highlighted some of the reasons why Kerastase’s Chroma Absolu is the best range for coloured hair, and how you can use it to keep your colour vibrant and your hair healthy.

Woman washing colour treated hair

Don’t Over Wash

Washing your hair too often will cause the dye to leach out, in turn making your colour fade. If you have coloured hair, it’s important to remember not to over wash it, and when you do wash it, to do so with a shampoo that is specifically designed for coloured hair. The Bain Riche Chroma Respect Shampoo from the Chroma Absolu range is not only rich and nourishing, but it is also sulphate-free, making it a great choice for coloured hair. It is enriched with lactic acid which helps to seal the pores in your hair, keeping it hydrated without stripping away the colour. It is targeted towards medium to thick hair, while the Bain Chroma Respect Shampoo works best on fine, coloured hair. 

A key tip to remember when washing your hair is to always shampoo twice. The second lather will produce more foam, which will help cleanse your hair all the way down to the ends.

Woman using hair mask to hydrate hair

Keep Your Hair Hydrated

Using shampoo on your hair will strip away all of its natural oils, so it’s important to always follow your shampoo with a conditioner or hair mask to help rehydrate your hair. Getting into the routine of using a hair mask once a week can be a great way to keep your hair hydrated and help strengthen the hair shaft. The Chroma Absolu Masque Chroma Filler is a great hair mask that is specially formulated for colour-treated hair. It is a rich, anti-porosity, deep filling masque that was developed for all types of damaged colour-treated hair and works best on medium to thick hair. Tartaric acid helps to shield hair fiber from external damage which in turn helps to protect and preserve your hair colour. To use, simply apply a small amount to washed and towel-dried hair, massage onto the lengths and ends, leave in for 5 minutes, then rinse it out with water.


Woman using curling iron to curl hair

Use Heat Protectant

With many hair styling tools requiring heat, it’s important to remember to protect your hair from any additional damage by using a heat protectant. This is especially the case for colour-treated hair, as the colouring process already affects your hair’s porosity and strength. If you’re looking for a great heat protectant that will help keep your colour-treated hair looking healthy and glossy, look no further than the Serum Chroma Thermique. It is a universal, anti-frizz antioxidant leave-in serum that will help shield hair fiber from UV damage, humidity, heat, and oxidative stress. It is simple to use – depending on the length and thickness of your hair, simply take 2 to 4 pumps and spread through your hair down to the tips. Comb through to evenly distribute the product before blow-drying or styling with heat.

Whether you are a serial colourer or are new to the hair colouring game, keeping your hair healthy is essential. No matter what colour you choose, Kerastase’s Chroma Absolu range will help support your hair, both in the salon and at home.

Ready to add Chroma Absolu to your regular hair care routine? Shop the entire range (and more!) both in salon or online!

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