Introducing: Genesis Homme by Kérastase!

We are so excited to introduce Kérastase's brand-new range of hair care products: Genesis Homme. This Kérastase range for men combats hair loss and thinning in order to restore strength, thickness, density and résistance.

As the French name implies, the line is specifically designed for men's hair (Homme = man), with a focus on hair that is weakened and/or thinning. It is estimated that around one-third of men will experience hair loss by the age of 30. Contrary to popular belief, hair loss in men is not always genetic. Hair loss can actually be caused by your hair regime, which is why it is so important to have an appropriate hair care routine.

The Genesis Homme range shares similar anti-hair-fall properties with its counterpart, Genesis, but features a warmer scent with woody notes such as amber.  

KEY INGREDIENTS:

Genesis Homme ingredients

The range was formulated with the intention of instantly providing hair with more fullness and volume by thickening each hair fibre, strengthening the hair from the inside out, using these key ingredients:

Creatine is an amino acid that reinforces and strengthens the hair fibre from within. The result is an immediate fuller look as it improves the scalp's mechanical properties while protecting against heat and UV rays.

Ginger Root is well-known to protect against everyday external irritants that can harm your hairline. It enhances the hair cell turnover and stimulates the scalp for optimum hair care.

Finally, the Serum from this amazing line was created using:

Aminexil, which helps hair fibres to solidify their anchorage on the scalp to prevent hair-fall, and blocks collagen from hardening hair strands.

This new haircare range for men has shown great success in clinical and instrumental tests by Kerastase, with reduced hair loss in 6 weeks, 5x fuller hair, and 85% more hair fibre strength.

Let’s take a look at the product lineup:

1. Bain de Force Quotidien Shampoo
   Translation: Daily Strengthening Shampoo

2. Bain De Masse Épaississant Shampoo
   (Translation: Mass Thickening Shampoo)

This daily shampoo helps to thicken hair and strengthen hair fibres to prevent breakage. It gives instant volume and provides texture to flat hair.

3. Spray de Force Épaississant 
   (Translation: Thickening Strength Spray)

For instant volume, the non-sticky strength-boosting spray thickens every hair strand for textured, full hair while protecting against hair-fall.

4. Cire d'Épaisseur Texturisante
   (Translation: Texturizing Thickening Wax)

For styling, this wax helps to thicken hair fibres while providing a medium, flexible hold. Just work it through dry hair and style to your liking!

5. Sérum Anti-Chute Fortifiant
   (Translation: Fortifying Anti-Hair Loss Serum)

The ultimate at-home treatment for hair loss, with clinical results of reducing hair-fall after 6 weeks of use. This serum helps to slow down the shedding process, reinforce hair's anchorage to the scalp, and soothe scalp itchiness. 

If you're still unsure about any of the products or if they are right for your hair, you are welcome to book a complimentary consultation with any of our expert stylists who will give you the information you need make the best choice for your hair.

If you can’t wait to try this awesome new line, you can shop Genesis Homme on our website!